Instagram Update March 2023
The Instagram algorithm is updated frequently to improve user experience and to keep up with changing trends in social media. Some of the latest changes to the Instagram algorithm as of March 2023 include:
Create videos using the Instagram app: The Instagram app doesn't have the best editing features, but the app will push videos edited with Instagram rather than 3rd party apps like Inshot or Adobe.
Posting to your grid daily: The algorithm now favors those who post to their grid every day. Earlier, it was 2-3 times a week.
Vertical videos: Videos shot vertically will be favored by the algorithm compared to landscape (16:9) content.
Hashtags: Using only 5-6 hashtags will give you a more favorable outcome. Previously, using at least 10-15 hashtags was recommended.
Caption: Optimize your caption for search visibility. Focus more on captions compared to hashtags for videos.
Trending Audios: Use trending audio from the Instagram library. The algorithm will show it to more people this way. TIP: Search @creators, and you will find all trending audios.
Stories: Post stories six times a day by splitting them into 2 in the morning, 2 in the afternoon, and 2 in the evening.
Call to action: Add more call-to-actions in your stories, like polls and AMAs.
Engage with your audience: Engage with every comment after you post a new post or video.
Blue checkmark: They are not going to start charging people yet. It is still in the discovery phase.
In conclusion, Instagram constantly evolves and adds new features to keep up with the ever-changing social media landscape.
To keep up with the updates, don't forget to check our blogs and follow us on social media. Our team of social media experts stays up-to-date on all the latest trends and algorithm updates, so you don't have to. We can help you navigate the changes and adjust your content strategy to stay ahead of the competition. Whether it's optimizing your post timings, using the right hashtags, or leveraging new features, we have the tools and expertise to help you succeed on Instagram.